Name:
Aryn Van Dyke
Business Name:
Book Rockstar
Website Link:
Social Media Links
https://www.instagram.com/thebookmarketer/
https://www.linkedin.com/in/aryn-van-dyke/
What services/products does your business offer?
I offer a variety of services for authors to provide them with more clarity and confidence with marketing, and to help get their book in front of their target readers and find success.
Current services and packages:
– Single consultation (60 mins): $250
– Amazon Optimization Package: $900
– 60-Day Book Marketing Bootcamp: $999
– Book Rockstar 1:1 VIP Experience (8 weeks): $2,900
– Book Launch Management (4 months): starts at $6,500
Why should our community members hire you?
Working with a book marketing expert can provide many benefits for authors, including:
– Time and energy savings
– Expert industry insight
– Clarity on who their readers are and how to reach them
– Confidence to master their marketing strategy
– Personalized support and strategy
– Customized content
Most authors come to me not knowing where to start when it comes to marketing, and my goal with my services and packages is to not only teach authors WHAT they need to do to promote their book, but also HOW to do it effectively and successfully.
For authors who don’t have the time for or interest in marketing, hiring an expert to manage their book launch ensures the book gets in front of the right readers and hits its goals.
What do you enjoy about working with nonfiction authors?
Nonfiction books have the ability to help people improve their lives, and I enjoy helping the authors of these books put together a plan and strategy to get their books in front of the readers who need it most!
Nonfiction authors typically have more to offer beyond their book alone, and it’s fun to work with these authors to build a marketing strategy that can benefit their brand for years to come.
What is the origin of your business? When did your company begin and why?
I started my publishing career at a nonfiction imprint at HarperCollins, working with some of the biggest names in Christian publishing. I managed book launches for multiple New York Times bestsellers, including a book that sold over a million copies.
In 2019 my husband and I moved overseas and started my own book marketing company, Book Rockstar, and began consulting with other publishing houses as well as working with independent authors on building better marketing strategy for their books.
There are so many authors out there with great books, but without a marketing plan these books never reach their potential. I created Book Rockstar as a way to teach the marketing strategies used by Big-5 publishers and bestselling authors to more people who need to learn it.
What piece of advice would you like to offer authors?
A good marketing plan start with clarity on your target reader–who they are and how to talk to them in a meaningful way. Nailing this down is the first thing every author should do! Why? Because this filters into every aspect of your plan.
Would you like to provide blog readers with a special offer or link?
Readers can get 20% off any of the digital products or packages available on this website with the code NAA20: https://bookrockstar.podia.com/?coupon=NAA20
Have you joined our tribe yet? The Nonfiction Authors Association is a supportive community for writers to learn about writing, publishing, promoting, and profiting with nonfiction. Join the Nonfiction Authors Association!
